红色视觉|世界视觉艺术盛宴|redvi.com

其实是一组Tipp-Ex涂改液创意广告，通过三幅年轻人生活中常见的错误，来强调Tipp-Ex涂改液的超强涂改能力。这组广告创意手法不算新颖，但用年轻人的犯错来诠释诉求点却是可圈可点，，年轻人犯错何止这些啊，其实生活中有很多年轻人犯错的例子，这里的犯错只是冰山一角。这个广告创意是一个大创意广告。

Tipp-Ex: One night stand

 Advertising Agency: The Jupiter Drawing Room, Cape Town, South Africa
Executive Creative Director: Graham Victor Warsop
Creative Director: Tom Cullinan
Art Director: Dana Cohen
Photographer: Michael Meyersfeld
Illustrator: Wayne Troskie
Copywriter: Shane Durrant

Tipp-Ex: Mother

Tipp-Ex: Bride

 The Jupiter Drawing Room, Cape Town erases life's mistakes in this print campaign.